Graphic Design

What Fitness Apps Get Right About UI Design

Leave a Comment / Branding, Fitness, Graphic Design, Health, Industry, Sports, User Interface Design, Website / By

Fitness apps live or die by one thing: engagement. You can have the best workouts in the world, but if the interface feels clunky, overwhelming, or uninspiring, people simply won’t stick around.

That’s what makes fitness apps such an interesting space from a design perspective. They sit right at the intersection of behaviour, motivation, and usability. When done well, design doesn’t just look good, it actively shapes habits.

Let’s look at a few standout apps across different categories and unpack what they do well from a UI and graphic design perspective.

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Animated TV Graphics for Channel Ten’s Well Traveller

Leave a Comment / 2D, 3D, Animation, Case Study, Client, Fitness, Health, Info Box, Map, Media, Motion Graphics, Straps, Titles, Travel, TV Production / By

Television moves fast. Graphics need to be polished, on-brand and ready to broadcast, often yesterday.

When Channel 10’s Well Traveller needed animated graphics for their national travel series, the production team came back to us at Visual Targets. We had previously worked with them on Helloworld’s content, so they already knew our pace, process and standards.

This time, the brief was clear: bring movement, clarity and visual consistency to a feel-good Australian travel show hosted by six consecutive female world surf champion Layne Beachley.

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Animated Travel Show Graphics for Helloworld Travel

Leave a Comment / 2D, 3D, Animation, Case Study, Client, Industry, Info Box, Map, Media, Motion Graphics, Service, Straps, Titles, Travel, TV Production / By

hen TV shows take us across the globe, it’s not just the stunning locations that keep viewers hooked, but the visual storytelling that adds flair.

Helloworld Travel is known for showcasing globe-trotting adventures with host warmth and polished production, and they asked Visual Targets to modernise their on‐screen look. From layered animations to sleek transitions, we stepped in via a referral from the team behind Luke Nguyen’s India. The result was a blend of creativity and precision that brought travel to life on screen.

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Effective Printed Marketing Tools For A Food Truck

Leave a Comment / Banner, Branding, Business Card, Case Study, Client, E-Commerce, Food, Graphic Design, Menu Design / By

In today’s digital age, printed marketing tools continue to play a crucial role in connecting businesses with their audience. These tools not only communicate key information but also embody a brand’s identity, creating a lasting impression.

At Visual Targets, we recognise the importance of combining functionality with cohesive design to craft materials that captivate and engage customers.

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