Brochures

In our increasingly digital world, print marketing material still has a valuable place. People act more on print material and say that they have higher recall levels than digital information (source), so consider our dearly beloved Print! Flyers, leaflets, brochures, calendars, newsletters, catalogues, infosheets…Visual Targets designs and prints for your tangible advertising.

Flyers

Flyer design has come a long way – from the cheap and cheerful black ink on paper to the glossy promotions of graphically-sharp DLs – and when people have a flyer or brochure in their possession, they can rediscover it with easy retrieval and re-engagement of the information. Add to the fact that it’s one of the cheapest forms of print marketing and you’ve got an excellent opportunity to create a connection with a potential customer.

Catalogues

Do you have a lot of products to sell? The e-commerce website may be the new catalogue, though do you remember your last trip to IKEA? Or the latest Aldi catalogue? Those well-designed catalogues are another example of direct, handy and shareable content that businesses offer to their current and future customers. Catalogues keep readers engaged and excited about the upcoming product offerings, displayed in an attractive, informative and thought-provoking way.

Information sheets

Commonly referred to as “infosheets”, these are practical marketing tools to promote the technical or complex information about your business and products or services in your brand style and tone. They also give your more discerning and critical customers the details they need to determine if your offer for their problem space holds value. With a powerful headline, clear and engaging content and call-to-actions, infosheets are another tangible and shareable way to help customers discover your expertise.